Social Media Assistant for a Restaurant in Australia (Home Based Part Time)

Category: Food Industry

Location: Goldcoast Queensland Australia

• Manage the restaurant's social media presence across Instagram, TikTok and Facebook.
  
• Create and maintain a social media content calendar.
  
• Create engaging Reels, TikToks, Stories, posts and short-form video content.
  
• Use the real photos and videos provided by the client to create content.
  
• Introduce the local audience to the cuisine by explaining dishes, ingredients, traditions, flavours and the stories behind the food.
  
• Make unfamiliar dishes feel approachable and encourage people to try them.
  
• Showcase the restaurant's personality, atmosphere and people, not just the food.
  
• Write engaging captions, hooks and calls-to-action.
  
• Respond to comments, messages and customer interactions.
  
• Monitor social media trends and identify relevant content opportunities.
  
• Build relationships with local food creators, influencers, photographers, community groups and relevant businesses.
  
• Encourage and utilise customer-generated content and reviews.
  
• Track performance and provide insights into what content is working.
  
• Support promotions, events, launches and seasonal campaigns.
  

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